Job Opportunity: Digital Marketing Executive

Key Responsibilities:

Digital Marketing Strategy: 

  • Execute comprehensive digital marketing strategies aligned with ApkaMart’s goals.
  • Monitor market trends and competitor activities to optimize marketing efforts

Social Media Management

  • Oversee ApkaMart’s presence across platforms like Instagram, Facebook, Pinterest, and YouTube.
  • Create, and execute engaging content (reels, posts, stories) to build brand awareness and drive traffic.

SEO and Content Marketing:

  • Oversee on-page and off-page SEO to improve organic rankings and visibility.
  • Collaborate with the content team to create blogs, product descriptions, and newsletters.

Email Marketing and CRM:

  • Design and execute email marketing campaigns to nurture leads and re-engage customers.

Required Skills & Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus.
  • Proven experience (1+ years) in digital marketing, preferably in e-commerce.
  • Hands-on experience with tools like Canva, and email marketing platforms.
  • Strong understanding of SEO and SEM practices.
  • Excellent communication and interpersonal skills.
  • Creative thinking and the ability to work in a fast-paced environment.

    Job Opportunity: Video Editor

    Key Responsibilities:

    • Video Editing: Edit and assemble raw footage into polished, engaging videos suitable for social media, websites, and marketing campaigns.
    • Content Creation: Collaborate with the marketing team to develop video concepts that align with the brand's tone and strategy.
    • Motion Graphics: Incorporate animations, transitions, and special effects to enhance video appeal.
    • Sound Design: Add appropriate music, voiceovers, and sound effects to videos.
    • Quality Control: Ensure all videos meet the highest quality standards and adhere to brand guidelines.
    • Trend Awareness: Stay updated on the latest video editing trends and techniques to keep content fresh and engaging.

    Qualifications and Skills:

    • Proficiency in video editing software like Adobe Premiere Pro, Final Cut Pro, After Effects, or similar tools.
    • Experience with motion graphics and animation is a plus.
    • Strong understanding of storytelling, pacing, and visual aesthetics.
    • Ability to work under tight deadlines and manage multiple projects simultaneously.
    • A portfolio showcasing past video editing work.


        Interested candidates can send their resumes to sakshi.bansal@apkamart.com

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